Edinburgh Napier University

  The Social Experimentation for Active Ageing (hereafter referred to as Active Ageing) project involved the identification of good age management practice, supporting and encouraging employers (SMEs) in Edinburgh, participating in this European funded project, involving 4 European regions, to introduce such practices in the areas of recruitment, retention and retirement.

In a bid to present common pilot and evaluation findings, for the project, contributions from the Employment Research Institute at Edinburgh Napier University (responsible for undertaking initial baseline research and stakeholder interviews; developing and implementing the local pilot; development of the tools and methodology; data collection and data analysis; and reporting on measurable change) and Paul Guest (an independent consultant, contracted to undertake local evaluation) are brought together in a single report.

Report content, findings and conclusions are expected to prompt and promote discussion amongst local stakeholders, in particular those working to improve and enhance the social and economic status of older people in the labour market.

This project, was led jointly by the Edinburgh Chamber of Commerce and the Local Urban Development European Network - LUDEN.