Article
Published
0306-4379
NE Print media
686 Printing & related activities
Migas, N., Anastasiadou, C. & Buchanan, W. J. (2006). Mass customisation through personalised brochures: the role of digital printing. Information Systems. ISSN 0306-4379
ProfessorBusiness School
0131 455 4635
c.Anastasiadou@napier.ac.uk
ProfessorSchool of Computing Engineering and the Built Environment
0131 455 2759
B.Buchanan@napier.ac.uk
Personalisation; digital printing; variable data documents; brochures; XML, web-services;
429KB