Citation
Dineva, D. P., Breitsohl, J., & Garrod, B. (2017). Corporate conflict management on social media brand fan pages. Journal of Marketing Management, 33(9-10), 679-698. https://doi.org/10.1080/0267257x.2017.1329225
Authors
Keywords
conflict resolution, brand community, corporate governance, social media, consumer aggression
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