INSPIRING FUTURES

To know you or not to know you, that is the main issue, managing and maintaining corporate reputation.

Omar, Maktoba (2005) To know you or not to know you, that is the main issue, managing and maintaining corporate reputation. International Journal of Applied Marketing, 3 (2). pp. 159-177.

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Item Type: Article
Electronic ISSN: 1742-2590
Related URLs:
Uncontrolled Keywords: Corprorate reputation; Management; Marketing
University Divisions/Research Centres: The Business School > School of Marketing, Tourism and Languages
Dewey Decimal Subjects: 600 Technology > 650 Management & public relations > 659 Advertising & public relations
Library of Congress Subjects: H Social Sciences > HF Commerce
Item ID: 5041
Depositing User: Mr David Main
Date Deposited: 07 Mar 2012 14:15
Last Modified: 01 May 2013 14:50
URI: http://researchrepository.napier.ac.uk/id/eprint/5041

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