‘Re-Connecting the Unemployed: ICT and Services for Job Seekers in Rural Areas’.

McQuaid, Ronald W, Lindsay, Colin and Greig, Malcolm (2004) ‘Re-Connecting the Unemployed: ICT and Services for Job Seekers in Rural Areas’. Information, Communication & Society, 7 (3). pp. 364-388. ISSN 1369-118X

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This paper discusses the potential uses of the Internet and other forms of information and communication technologies (ICT) as a tool for delivering information services for unemployed people, comparing the experiences and attitudes of job seekers in peri-urban and remote rural labour markets. The analysis is based upon research carried out in two areas: the first combining a remote rural town with a much larger, more sparsely populated, rural ‘travel-to-work-area’; the second, a centrally-located peri-urban labour market. Survey research undertaken in the study areas gathered responses from 490 unemployed job seekers. Emerging issues were then followed up during twelve focus groups. The study found that the use of ICT for job seeking remained a marginal activity for most unemployed people, but was much more important in remote rural communities. In these areas job seekers were more likely to use the Internet as a search tool and were particularly dependent on telephone helplines provided by the public employment service (PES). However, the study also found that a ‘digital divide’ was evident within the unemployed client group. Those with low educational attainment, the long-term unemployed, young people and those perceiving their ICT skills to be ‘poor’ were less likely to use the Internet. Although respondents in rural areas were more likely to use ICT to look for work, they also pointed to the over-riding importance of informal, social networks as a means of sharing job information in remote communities. We conclude that ICT may have a future role in the delivery of services for job seekers, especially in rural areas. However, policies are required to ensure that information provided through ICT-based services is locally relevant, and disadvantaged groups have access to the facilities and training they require.

Keywords: ICT; job search; unemployment; rural; digital divide; Internet

Item Type: Article
Print ISSN: 1369-118X
Electronic ISSN: 1468-4462
Uncontrolled Keywords: ICT; job search; unemployment; rural; digital divide; Internet
University Divisions/Research Centres: Edinburgh Napier University, Employment Research Institute
Dewey Decimal Subjects: 300 Social sciences > 330 Economics > 331 Labor economics
Library of Congress Subjects: H Social Sciences > HD Industries. Land use. Labor
Item ID: 4581
Depositing User: Professor Ronald McQuaid
Date Deposited: 04 Aug 2011 10:52
Last Modified: 13 Oct 2014 13:45

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