INSPIRING FUTURES

Using eye-tracking to evaluate label alignment in online forms.

Das, Subhrajit, McEwan, Tom and Douglas, Donna (2008) Using eye-tracking to evaluate label alignment in online forms. In: Proceedings of the 5th Nordic Conference on Human-Computer interaction: Building Bridges. ACM, Lund, Sweden, pp. 451-454. ISBN 978-1-59593-704-9

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        Abstract/Description

        We analyse the usability of different label positions in online forms, using an eye-tracking system, with a small sample of UK university-educated users. The results unexpectedly contradict Wroblewski, and recommend right-aligned labels, at least in the context of forms with multiple columns.
        The work was carried out by an undergraduate intern from an Indian University, who worked with HCI academics at a Scottish University and with a Scottish Usability Consultancy, and we reflect on the benefits of such internships to commercial and academic usability, both in the UK and India.

        Item Type: Book Section
        ISBN: 978-1-59593-704-9
        Additional Information: “© ACM, (2008). This is the author’s version of the work. It is posted here by permission of ACM for your personal use. Not for redistribution. The definitive version was published in Proceedings of the 5th Nordic Conference on Human-Computer interaction: Building Bridges, ISBN 978-1-59593-704-9 http://doi.acm.org/10.1145/1463160.1463217 ”.
        Uncontrolled Keywords: Usability; eye-tracking; online forms; e-commerce; research into practice;
        University Divisions/Research Centres: Faculty of Engineering, Computing and Creative Industries > School of Computing
        Dewey Decimal Subjects: 000 Computer science, information & general works > 000 Computer science, knowledge & systems > 004 Data processing & computer science
        Library of Congress Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
        Item ID: 3699
        Depositing User: Computing Research
        Date Deposited: 23 Mar 2010 14:15
        Last Modified: 10 Dec 2013 11:24
        URI: http://researchrepository.napier.ac.uk/id/eprint/3699

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