A perspective on the digital service industry for building professionals.

Low, Boon Kee and Sloan, Brian (2001) A perspective on the digital service industry for building professionals. Automation in Construction, 10 (2). 229 - 237. ISSN 0926 5805

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The digital interactive service industry has the potential to generate innovation and strategic advantage for existing business if the underlying dynamics of the emerging industry are fostered through appropriate understanding and strategic actions. This paper puts in perspective the fundamentals affecting the creation of new interactive services for building professions. The fundamentals reviewed include issues related to acquiring new skills as well as establishing market and user needs. In addition, recent advent of the industry has resulted in various new business models being utilised not only for business process improvement but also more strategically for market penetration and business expansion. Through the use of three examples viz. interactive content studio, content rights intermediary and virtual community, this paper investigates the current and potential impacts of these new models upon the businesses within the building sectors.

Item Type: Article
Print ISSN: 0926 5805
Electronic ISSN: 1872-7891
Uncontrolled Keywords: Building profession; Information technology applications; Interactive tools; New business models; Strategic policy; Case studies; Education; Marketing;
University Divisions/Research Centres: Faculty of Engineering, Computing and Creative Industries > School of Engineering and the Built Environment
Dewey Decimal Subjects: 000 Computer science, information & general works > 000 Computer science, knowledge & systems > 006 Special Computer Methods
600 Technology > 690 Building & construction > 692 Auxiliary construction practices
Library of Congress Subjects: T Technology > TH Building construction
Q Science > QA Mathematics > QA76 Computer software
Item ID: 1991
Depositing User: RAE Import
Date Deposited: 25 Feb 2008 14:43
Last Modified: 09 Sep 2013 15:40

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